CRM Built for
Travel Agencies
Generic CRMs don't understand bookings, itineraries, or the travel sales cycle. We build custom CRM systems designed around how travel agencies actually work — from first enquiry to post-trip review, and everything in between.
The Problems Travel Agencies Face
These are the real pain points we hear from travel agencies every time — and what we solve.
❌ Enquiries fall through the cracks
✓ Every enquiry captured, tagged, and auto-assigned. Follow-up reminders fire automatically if no response in 24h.
❌ Too dependent on Booking.com / OTAs
✓ Direct booking website + CRM that tracks and nurtures direct leads. Measure direct vs OTA bookings in one dashboard.
❌ Client history scattered across WhatsApp, email, and spreadsheets
✓ One client profile with full history: past tours, preferences, spend, correspondence, and documents.
❌ No visibility into revenue and pipeline
✓ Live dashboard: confirmed bookings, pending deposits, upcoming departures, monthly revenue, and team performance.
❌ Itinerary proposals done manually in Word/PDF
✓ Itinerary builder inside the CRM: select destinations, accommodations, activities — export a branded PDF in one click.
❌ Team doesn't know who is following up on what
✓ Lead assignments, task deadlines, team activity feed, and notification system so nothing is missed.
What's in the Travel Agency CRM
Enquiry Pipeline
Visual drag-and-drop pipeline: New Enquiry → Proposal Sent → Deposit Paid → Confirmed → Departed → Reviewed. Custom stages for your process.
Client Profiles
Full client history: past trips, travel preferences, spending, passport/visa info, documents, and all past correspondence in one view.
Booking Tracker
Track every booking with tour dates, destinations, group size, accommodation, guides, transport, and supplier payment status.
Itinerary Builder
Day-by-day itinerary builder with activities, accommodation, transfers, and meals. Export a branded PDF proposal in one click.
Automated Follow-ups
Email and WhatsApp follow-up sequences triggered by pipeline stage — enquiry acknowledged within 1h, proposal follow-up on day 3, deposit reminder on day 7.
Revenue Dashboard
Live metrics: monthly revenue, bookings by destination, conversion rate, average booking value, and team performance breakdown.
Post-Trip Reviews
Automated review request sent after departure. Responses logged in the client profile. Identify your top-rated experiences.
Supplier Management
Track hotels, guides, transport providers, and activity operators. Log costs, payment status, contact details, and performance ratings.
WhatsApp Integration
Log WhatsApp conversations directly in the client profile. Set follow-up reminders. Never lose a conversation thread.
Built for the Morocco Tourism Market
We built a full CRM for a Marrakesh-based travel agency specialising in desert tours, riad experiences, and custom Morocco itineraries. The system handles enquiries from 4 channels (website, Booking.com, WhatsApp, and email), automatically assigns follow-ups, generates branded PDF itineraries, and tracks revenue by tour type and booking channel.
Before: leads managed across 3 WhatsApp groups, an Excel sheet, and a Gmail inbox. After: one system, zero missed leads, 40% faster proposal turnaround.
Want the same for your agency? Let's talk →Travel Agency CRM Pricing
Fixed price, scoped to your needs, delivered in 14 days.
Growth CRM
$2,500
Delivered in 14 days
- ✓ Lead & enquiry pipeline
- ✓ Client profiles
- ✓ Booking tracker
- ✓ Revenue dashboard
- ✓ Team access & roles
- ✓ Email integration
- ✓ 30 days free support
Enterprise CRM
Custom
Timeline: 21–30 days
- ✓ Everything in Growth
- ✓ Itinerary builder + PDF export
- ✓ Automated WhatsApp follow-ups
- ✓ Supplier management
- ✓ Post-trip review automation
- ✓ Multi-branch support
- ✓ API integrations
- ✓ Custom modules
Frequently Asked Questions
What makes a travel agency CRM different from a generic CRM?
Generic CRMs are built around abstract 'deals' and 'contacts'. A travel agency CRM is built around your actual workflow: enquiry → itinerary proposal → deposit → final payment → departure → post-trip review. It tracks booking status, tour dates, destination details, supplier payments, and client preferences — not just a pipeline stage.
Can the CRM reduce our dependency on Booking.com?
Yes. The CRM paired with a direct-booking website helps you capture and nurture direct enquiries. You can track where leads come from, follow up automatically, and convert more direct bookings — reducing the commission you pay to OTAs like Booking.com or Expedia.
How long does it take to build a custom travel agency CRM?
Standard travel agency CRMs are delivered in 14 days. More complex systems (multi-branch, supplier management, custom itinerary builder) take 21–30 days. We scope exactly in the discovery call.
Can you migrate our existing data from spreadsheets or another CRM?
Yes. We migrate contacts, booking history, and client data from Excel, Google Sheets, HubSpot, Pipedrive, or any other system so you lose nothing when you switch.
Do you also build the direct booking website?
Yes. We offer combined CRM + website packages: a direct-booking landing page or full website that feeds enquiries directly into your CRM, with automated acknowledgement emails and follow-up sequences.
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